Benefits for Businesses and Communities
How does the university research benefit businesses?
- Innovations developed through research produce new businesses that use and further develop state-of-the-art products and processes.
- Businesses that use new techniques and innovations developed through research often increase their profits.
- All businesses must make use of new ideas and innovations developed through research if they want to stay viable and profitable.
- Innovations brought about through research produce better products.
- Since businesses that want to stay profitable have to keep up with new knowledge, and all viable businesses have to compete, the result for society and consumers is lower prices.
- People living in an educated society enjoy the prestige of living in a nation in which research has brought advances in the quality of life.

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